Google Cloud is hiring a team of blockchain experts to capitalize on the move to decentralized Web 3 applications, according to a CNBC report.
While tech and cloud giants such as Google and Amazon represent the heights of Web 2 centralization, Google is seeing the opportunity presented by newer decentralized blockchain technologies.Heading up strategy for the new group is Rich Widmann, who previously worked in the legal department of Google as product counsel. Widmann tweeted on Thursday about his move.
Its official, I’m hanging up my legal spurs to be Head of Strategy for Digital Assets at Google! It was great to speak with @cnbc and @jordannovet about my role and announce our new team in the blockchain space. I’m excited to apply my legal toolset to biz strategy!! https://t.co/SFfZlHvTqx
— richwidmann.eth (@RichJWidmann) January 27, 2022Google’s cloud service currently offers tools that developers can use to build blockchain networks, and also counts blockchain firms such as Dapper Labs, Hedera, Thera Labs and several crypto exchanges as customers, according to CNBC. And Google Cloud also underwent an integration with Polygon to allow developers to more easily analyze on-chain data on the blockchain.Now the company is looking at services it can offer directly to blockchain developers, including things to “reduce the frictions some customers have with respect to paying for centralized cloud utilizing cryptocurrencies,” Widmann told CNBC.Google did not immediately respond to a request for additional comment on this story.Amazon AWS, the leader in the cloud computing space, has become active in blockchain technology, particularly having to do with financial and payment applications. And infrastructure start-up Alchemy, which is seeking to become the AWS of the blockchain world, recently raised $250 million in a Series C round led by that valued the company at $3.5 billion.Crypto exchange Coinbase also has a Coinbase Cloud division that allows other companies to develop crypto projects – including crypto payments, trading, data access and staking – using Coinbase Cloud APIs and blockchain infrastructure.